iPhone 17 Drops Into the Ocean and Keeps Recording for Two and a Half Hours

A woman knocks a hat off a man on a dock over water; on the right, a diver in the water holds the hat near the dock.
The moment a gust of wind blew the iPhone 17 into the ocean, left, and the moment the diver fished it out, right.

Earlier this week, PetaPixel reported on an iPhone 16 Pro slipping into the Mediterranean Sea , filming fish, and ultimately its rescue. And now another similar case has emerged, but this time an iPhone 17 Pro Max fell into the Atlantic Ocean, where it lay for two and a half hours before being rescued by a diver.

Influencers Kimchi & Joloff were shooting content


One of These 12 Photographers Will Win the 2026 Leica Oskar Barnack Award

A triptych: left, sheep on a green hillside; center, a woman in a purple veil holds a malnourished child; right, a person in dark clothing rides a white horse on a plain under a cloudy sky.

An international jury has selected the 12 shortlisted finalists for the 46th Leica Oskar Barnack Award (LOBA), one of the most prestigious photography prizes in the world.

The 12 finalists below were selected through an extensive, multi-stage judging process and will be presented in expanded detail over the coming weeks.

Further, for the first time, the jury also selected the winner of the newly established LOBA Women Grant . The winner of the LOBA Women Grant will have their work presented next year.

The winners

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How Photographers Are Using Insta360 Cameras to Protect Sharks

A diver underwater is seen through the open jaws of a shark, with sharp teeth visible in the foreground and another shark swimming nearby in the blue ocean.

To celebrate Shark Awareness Day, Insta360 has released a new video created in collaboration with renowned conservationists, photographers, and cinematographers.

Shark Awareness Day is observed annually on July 14 and is dedicated to combating harmful myths surrounding sharks and helping educate people about why sharks are an essential part of a healthy marine ecosystem, which in turn has significant impacts on human wellbeing.

Sharks worldwide are facing an existential threat. Engaging imagery, presented alongside important science, can be a powerful weapon to help protect sharks from grave

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The Insane IMAX Camera Used in ‘The Odyssey’ Made Tom Holland Think He Was Bombing

A young man with curly brown hair wearing a dark shirt and armor looks ahead seriously; the background is yellow with a blurred figure behind him.
Tom Holland as Telemachus. | Photo by Melinda Sue Gordon/Universal Pictures

The IMAX large-format film camera is like no other. And even for Hollywood stars, working with the enormous 70mm camera is a disorienting experience. As actor Tom Holland found out on his first day on set for The Odyssey .

Holland tells Variety that he thought he was doing a terrible job after director Christopher Nolan kept shouting cut after just a few minutes.

“Working with the IMAX cameras for the first time is an experience,


Pro Sports Photographer Denied World Cup Entry Becuse of His Nationality

A man wearing glasses and a gray hoodie holds a soccer ball in both hands, standing in front of a red wall with large yellow text. He has an event badge and a smartwatch, and appears to be making a playful facial expression.
Sajad Imanian at the last World Cup.

Sajad Imanian’s Instagram page is full of photos showing the 26-year-old Iranian smiling with his camera at the Paris Olympics, the AFC Women’s Asian Cup, or joking around with soccer manager Jürgen Klopp.

As part of his social media role with the Asian Football Confederation, frizzy-haired Imanian was expected to travel to this year’s World Cup, co-hosted by the U.S.

But Imanian, who has lived in

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Report Shows That Despite Some Shifts, Film Prices Remain Stable

A yellow Kodacolor 200 film box is beside a green-and-black Acros 100 II film box, with red and green arrows pointing up, suggesting a comparison or trend.

Analog Cafe has published a new film price report that looks at the cost of different film stocks around the world and compares them to previous marks.

The report looked at prices across 37 tracked film products available at a range of retailers (specifically, Analog Cafe says its data comes from averaging prices from 13 major stores) around the world and found that, on average, film increased in price by 2.5%.

“A healthy annual inflation rate is around 3%. No inflation or negative inflation may

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Photo Companies Have Tons of Great Merch, But They Won’t Sell It To You

A person holds a navy tote bag with camera diagrams; next to it is a black t-shirt featuring colorful film roll labels arranged in a grid.

Japan routinely gets a lot of cool, exclusive photography-related merch. For example, Ricoh’s limited-edition camera straps made from seats salvaged from a retired train car surely made photographers elsewhere green with jealous rage . But it doesn’t have to be this way. Everyone could have access to cool photo-related gear.

The impetus for this story is that Nikon Japan got a new set of camera and lens-themed accessories and clothes, as reported by DC.Watch . In Japan, photographers can

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AI-Powered CRM Platform HoneyBook Launches New Tools for Photographers

A couple laughs while sharing cake at a wedding. The screen shows a wedding photography website with other event photos and a

AI-powered customer relationship management (CRM) platform HoneyBook launched a new suite of features specifically geared toward photographers, including new gallery and invoicing tools.

“Photographers have been part of HoneyBook since day one, and that history has shaped this launch,” says Oz Alon, CEO and co-founder of HoneyBook. “Most photographers today are running their business across a separate CRM, gallery tool, scheduling app, and personal phone number for texting, just to serve one client. Today’s launch consolidates those workstreams

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LEGO Hubble Space Telescope Set Celebrates Three Iconic Hubble Photos

LEGO model of the Hubble Space Telescope with solar panels and mini astronaut figure, displayed on a black stand with a galaxy image, against a blurred cosmic background.

I have loved LEGO since I was a child, just coming to grips with fine motor control. I have loved space nearly as long. So imagine my delight when LEGO unveiled a Hubble Space Telescope set today.

The NASA/ESA Hubble Space Telescope has accomplished so much during its 35-plus years of life in space. It has received numerous camera upgrades over the years to stay fresh, and Hubble’s cameras have enabled many scientific discoveries that have shaped humanity’s understanding of the cosmos, near and

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Kono Launches Three Color Films With Unique Color and Character

Three sets of The KONO! film boxes and canisters on green, red, and orange backgrounds, each featuring a stylized leg illustration and labeled Offbeat, Mojo, and Bebop.

Kono has announced three new C-41 35mm color films with strong visual identities. Mojo, Offbeat, and Bebop each bring a different color cast to the equation, giving the three films unique vibes and character.

The company says all three films offer analog photographers new ways to shape mood, color, and atmosphere directly on film.

Kono Mojo is what the company describes as the boldest of the three, with strong color shifts and “deep contrast” that will likely be best applied to street photography,

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