ASUS lists ROG Equalizer at $50

ASUS has started rolling out its ROG Equalizer cable, a redesigned 12V-2×6 PCIe power cable meant to reduce uneven current distribution across GPU power pins. The company presents it as a hardware-level protection layer for graphics cards using the 12V-2×6 or 12VHPWR connector.
We already covered ASUS’ announcement and the first user test, where the cable showed lower connector temperatures under a 600W FurMark load. The test came from a user who received the cable with a newer ROG Strix 1200W Platinum PSU. The system used a GeForce RTX 5090D AORUS Master ICE, and the reported drop was around 9°C compared with a standard cable.
In China, listings and user reports point to a 300 RMB gap between a standard ROG Strix 1200W Platinum PSU and the Equalizer version, which is around $44. Hong Kong listings also show the ROG Strix 1200W Platinum with ROG Equalizer at HK$2,199, while non-Equalizer listings are lower, putting the gap in the same rough $25 to $40 range depending on the comparison. The official price in the US is $50, as it is now confirmed:

Source: ASUS
The cable will not remain a separate accessory only. ASUS confirms that ROG Equalizer will be bundled with 2026 ROG Thor III and ROG Strix Platinum power supplies. The company also says availability will vary by region, with staged rollout from Q2 2026. Existing owners of those PSUs are expected to get an upgrade option, though ASUS has not yet confirmed final pricing for every market.

Source: jonnyGURUgerow/Uniko’s Hardware
ASUS deserves credit for addressing 12V-2×6 safety with a physical cable design rather than only software warnings. I mean it took them a while, but sitll. The issue is that ROG power supplies already sit in the premium segment. Charging around $40 to $50 more for what is still a GPU power cable makes the safety angle harder to accept, even if the engineering does appear to reduce connector stress.
Source: ASUS , Uniko’s Hardware