The GPU apocalypse has officially started, as mid-range offerings are now approaching a $1000 price tag.
The NVIDIA RTX 50 series is quickly soaring in price as we see worsening DRAM availability. For months, we have been hearing reports about NVIDIA making new price adjustments as it is becoming difficult for GPU manufacturers to secure the memory supply at lower prices. Very recently, NVIDIA notified its board partners about a price hike for its GPU-memory bundle , which immediately resulted in significant price hikes for the GPUs.
GIGABYTE, ASUS, and other major vendors quickly raised the prices for the RTX 50 series and RX 9000 series cards. Some even cancelled existing orders to sell the GPUs at newer prices. This has now caused some serious problems for the buyers, particularly for those who were happy to stay in the mid-range segment. But looks like the budget/mid-range hardware will now cost an arm and a leg.

In a very recent report, we shared the new median prices for the RTX 50 series cards. Among all the SKUs, the RTX 5060 Ti 16 GB was the most affected GPU , with nearly a 39% increase in the median price in just two months. The GPU was the only sensible choice in the mid-range segment, but it was hardly available at its MSRP of $429 even from the beginning.

At over $500, gamers were still buying it, but now it has suddenly jumped to $700+ at most retailers. On Newegg, most custom editions of the RTX 5060 Ti 16 GB are now touching $800, and some are even close to a $1000 like the MSI RTX 5060 Ti 16 GB Ventus edition. Shockingly, you will also find a $1200+ RTX 5060 Ti 16 GB GPU in the same row.
I remember when the GeForce RTX 5070 Ti used to be called a poor value choice for being at $1000, but a much inferior SKU is selling at the same price. With this speed, almost all the RTX 5060 Ti 16 GB cards will sell for over $800, and this will affect the prices for the Radeon RX 9060 XT 16 GB edition, which remains its closest competitor.
News Source: Newegg
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