HyperX, the gaming division of Kingston Technology Company, Inc., today announced the HyperX x Champion Reflective Collection, an exclusive limited-edition apparel collection drop with Champion Athleticwear, makers of authentic athletic apparel since 1919. The reflective, logoed collection includes a black t-shirt and fleece hoodie, and for the first time, slides. The line features a unique heat transfer application that illuminates the design when reflecting light.
This is HyperX's first international apparel launch and it will be available in over 100 countries. The new collection features a custom logo treatment that utilizes custom reflective heat transfer application. The reflective logo treatment is designed to capture the brilliance of light and reflects light back to its source. The collection will be available online at Champion.com beginning July 9 at 8:00 a.m. PST.