Will GPU prices drop further?
Published: 15th August 2022 | Source: Overclockers UK | Author: Mark Campbell
Nvidia's high-end GPU prices are continuing to drop
It wasn't long ago that RTX 3090 graphics cards were selling for well above their original £1,399 MSRP prices, with most models selling for prices approaching £2,000. Now, Nvidia's high-end graphics cards are seeing steep price cuts, with Zotac's RTX 3090 Trinity 24GB now costing £999.95 at Overclockers UK .
That's right, Nvidia's RTX 3090 now costs under £1,000 in the UK, offering users this graphics card's huge 24GB frame buffer at a historically low price. While Nvidia's newer RTX 3090 Ti is their current performance king, it also comes with a pricing premium and a huge power draw increase. These two factors make Nvidia's RTX 3090 a better value option, assuming you can attach the word "value" anything worth almost £1,000.
Today's RTX 3090 pricing showcases the difficult position that Nvidia has placed themselves in. The cryptocurrency mining bust has left Nvidia and their partners with literal warehouses of graphics cards to sell, and consumers are no longer willing to pay inflated prices for them. The laws of supply and demand are no longer working in Nvidia's favour, and that means that demand needs to be stimulated by lower prices. That's why Nvidia's RTX 3090 can now be purchased for under £1,000.
At this time, it is unknown if further price decreases are on the horizon. We do not know how well Nvidia's graphics cards are selling at their current prices, or if these sales are high enough for Nvidia to sell out their RTX 30 series graphics cards within a reasonable timeframe. In time, it is possible new Nvidia RTX 3090 GPUs will be available at an even lower price from retailers. That said, we do not know what the future holds.
You can join the discussion on Nvidia's RTX 3090 pricing dropping below £1,000 on the OC3D Forums .