According to the latest insights from DigiTimes, industry memory prices are expected to fall by as much as 10% in Q4 of this year. DigiTimes is citing industry sources of its own for this prediction, meaning that the industry is slowly preparing to take a price hit. The reason for this price drop is that there has gathered an oversupply of memory that is resulting in price fall. That fall is expected to continue as we are headed in 2021, so the memory might become even cheaper. It is, of course, worth noting that memory manufacturers will adjust their capacities and production lines so the price fall should be adjusted in not too distant future.