Based on the success of the POWERPLAY-SERIES Chieftronic is adding new Gaming Power Supply Units to its portfolio and is not just expanding its assortment, but also enhancing its market position in doing so. The units of the POWERUP-Series combine high technical quality with strong performance, due to high power density technology and fully-modular cable management, into one compact product that is suitable for a variety of different tower systems.

This compactness, in combination with 80 PLUS GOLD certified efficiency and wattages of 550 W, 650 W, 750 W and 850 W, makes the PowerUp-Series ideal for the introduction to the mainstream gaming market. The total length of just 14 cm enables the ATX 12 V power supply units to be built into smaller chassis, but also into big tower-systems, due to long, flat cables of 65 cm length whilst the modern color-scheme of the PSU as well as the innovative and unique shape of the fan grill allow the perfect combination with different case builds.