GeForce RTX 4060 is now available for $279

NVIDIA’s slowest Ada Lovelace GPU finally below $280

ZOTAC has lowered the price for its Twin Edge model.

On Newegg, you’ll discover a new deal on the GeForce RTX 4060, the non-Ti variant, which is currently the cheapest NVIDIA GPU on the market equipped with Ada architecture. For a while, the card maintained its $299 MSRP with little movement in pricing. However, the past few months have seen this SKU often priced below $290. It seems this deal has now been surpassed.

The Twin Edge OC model, actually a white edition, has now been discounted to $279.99, marking the first time it’s been sold at this price without any local offer or pick-up only requirements. In fact, a discount code isn’t even necessary; this price is available as is.

GeForce RTX 4060 deal (affiliate link)

ZOTAC RTX 4060 at $279.99, Source: Newegg

The RTX 4060 is equipped with the AD107 GPU, featuring 3070 CUDA cores, which is about 30% fewer cores than the Ti variant. Similar to the 4060 Ti, it has a limited memory bus of 128-bit and comes in only one memory configuration: 8GB GDDR6. Additionally, the card has a default TDP of 115W and typically comes in single or dual-fan cooling configurations.

It’s unclear whether ZOTAC is exclusively discounting their card or if there are more price changes planned for the RTX 4060. This low-end segment in RTX 40 series has received relatively little attention from NVIDIA, as the company has more focused on re-releasing their RTX 3050 6GB instead.

NVIDIA GeForce RTX 40 Series Specs
VideoCardz.comGeForce RTX 4060 Ti 16GBGeForce RTX 4060 Ti 8GBGeForce RTX 4060
Board/SKUPG190 SKU 363PG190 SKU 361 PG173 SKU 371
ArchitectureAda (TSMC 4N)Ada (TSMC 4N) Ada (TSMC 4N)
GPUAD106-351AD106-350 AD107-400
CUDA Cores
4352
4352
3072
Boost Clock
2.5 GHz
2.5 GHz
2.4 GHz
Memory
16 GB G6
8 GB G6
8 GB G6
Memory Clock
18 Gbps
18 Gbps
17 Gbps
Memory Bus
128-bit
128-bit
128-bit
Memory Bandwidth
288 GB/s
288 GB/s
272 GB/s
TDP
160W
160W
115W
InterfacePCIe Gen4 x8PCIe Gen4 x8 PCIe Gen4 x8
MSRP
$499/€549
$399/€439
$299/€329
Release DateJuly 2023May 24, 2023 June 29, 2023

Source: Newegg