NVIDIA’s slowest Ada Lovelace GPU finally below $280
ZOTAC has lowered the price for its Twin Edge model.

On Newegg, you’ll discover a new deal on the GeForce RTX 4060, the non-Ti variant, which is currently the cheapest NVIDIA GPU on the market equipped with Ada architecture. For a while, the card maintained its $299 MSRP with little movement in pricing. However, the past few months have seen this SKU often priced below $290. It seems this deal has now been surpassed.
The Twin Edge OC model, actually a white edition, has now been discounted to $279.99, marking the first time it’s been sold at this price without any local offer or pick-up only requirements. In fact, a discount code isn’t even necessary; this price is available as is.
GeForce RTX 4060 deal (affiliate link)
- ZOTAC RTX 4060 Gaming Twin Edge White OC : $279.99
ZOTAC RTX 4060 at $279.99, Source: Newegg
The RTX 4060 is equipped with the AD107 GPU, featuring 3070 CUDA cores, which is about 30% fewer cores than the Ti variant. Similar to the 4060 Ti, it has a limited memory bus of 128-bit and comes in only one memory configuration: 8GB GDDR6. Additionally, the card has a default TDP of 115W and typically comes in single or dual-fan cooling configurations.
It’s unclear whether ZOTAC is exclusively discounting their card or if there are more price changes planned for the RTX 4060. This low-end segment in RTX 40 series has received relatively little attention from NVIDIA, as the company has more focused on re-releasing their RTX 3050 6GB instead.
| NVIDIA GeForce RTX 40 Series Specs | |||
|---|---|---|---|
| VideoCardz.com | GeForce RTX 4060 Ti 16GB | GeForce RTX 4060 Ti 8GB | GeForce RTX 4060 |
| Board/SKU | PG190 SKU 363 | PG190 SKU 361 | PG173 SKU 371 |
| Architecture | Ada (TSMC 4N) | Ada (TSMC 4N) | Ada (TSMC 4N) |
| GPU | AD106-351 | AD106-350 | AD107-400 |
| CUDA Cores | 4352 | 4352 | 3072 |
| Boost Clock | 2.5 GHz | 2.5 GHz | 2.4 GHz |
| Memory | 16 GB G6 | 8 GB G6 | 8 GB G6 |
| Memory Clock | 18 Gbps | 18 Gbps | 17 Gbps |
| Memory Bus | 128-bit | 128-bit | 128-bit |
| Memory Bandwidth | 288 GB/s | 288 GB/s | 272 GB/s |
| TDP | 160W | 160W | 115W |
| Interface | PCIe Gen4 x8 | PCIe Gen4 x8 | PCIe Gen4 x8 |
| MSRP | $499/€549 | $399/€439 | $299/€329 |
| Release Date | July 2023 | May 24, 2023 | June 29, 2023 |
Source: Newegg