The Z590 motherboard lineups for both MSI and ASUS have just released and... They are interesting, to say the least. MSI will have as many as 12 different motherboard solutions, with the top one, the über-high-end MEG Z590 GODLIKE, retailing for as much as €999 ($1019). The MEG GODLIKE has faced a deep redesign compared to its predecessor, and there are two new MEG products directly under it - the MEG Z590 ACE and MEG Z590 UNIFY which are priced in a slightly less outrageous way (€479 for the MEG ACE, €379 for the MEG UNIFY). The cheapest MSI option stands as the Z590-A PRO, as €189.
As for ASUS, well... Things are looking pricey as well throughout its 13 models. The company's flagship model Z590 ROG MAXIMUS XIII EXTREME GLACIAL will go for a cool, not-at-all-collected €1516 (but that pricing does include a custom liquid-cooling monoblock designed in collaboration with EK). Descend a couple of steps down the ASUS product line ladder and you'll find the ROG MAXIMUS XIII EXTREME (€960) and the ROG MAXIMUS XIII HERO/APEX motherboards for €505. The cheapest ASUS motherboard mimics MSI's pricing at €189; for those euros, you'll snag yourself a PRIME Z590M-PLUS motherboard (check ASUS' entire lineup after the break). Is it just me, or it's getting pricier to keep DIY desktop construction as a hobby?