While two years ago Google notably axed support for JPEG-XL within the Chrome web browser , they remain bullish on WebP and AVIF for imaging needs. This past week they finally announced Google Search is now supporting AVIF images.

AVIF as the AV1 Image File Format for a royalty-free and open-source standard for image compression is now fully supported by Google Search. It's been a long time coming and long been supported by the major web browsers, but now Google Search along with Google Images and any other Google Search image features now can handle AVIF.

This Google Developer Blog post just prior to the US holiday weekend outlines the AVIF support now in place for Google Search.