On the evening of July 30, 2025, AYANEO hosted a live online event to unveil the first product under its brand-new sub-brand KONKR—the KONKR Pocket FIT. This strategic new Android handheld has been in development for over a year and now makes its official debut to global players, not only marking the official launch of KONKR but also showcasing AYANEO's relentless innovation and exploration in the handheld gaming space. With its exceptional price-to-performance ratio, the KONKR Pocket FIT is boldly positioned as the Android handheld king—built for every gamer.

Extreme Value, Born for Every Gamer
The creation of KONKR is AYANEO's answer to a growing demand for both high performance and high value. With flagship hardware and a premium user experience, KONKR redefines what players can expect from a cost-effective handheld. The KONKR Pocket FIT is the first creation of this new vision—a true handheld marvel.