Beats today introduces Powerbeats Fit, the latest evolution of its popular Beats Fit Pro earbuds and a new addition to the bestselling Powerbeats family. Powerbeats Fit delivers enhanced durability and improved in-ear comfort with a redesigned wingtip that is just as stable as Powerbeats Pro 2's earhook—all housed in a more compact charging case with an IPX4 rating. Powerbeats Fit is available to order starting today in four stylish colors—Jet Black, Gravel Gray, Spark Orange, and Power Pink—for $199.99 (US) from apple.com.
"Reintroducing Beats Fit Pro as Powerbeats Fit—alongside Powerbeats Pro 2—unifies our lineup under a name synonymous with athletic performance and gives customers a clearer choice between two distinct, fitness-first form factors," said Oliver Schusser, Apple's vice president of Music, Sports, and Beats. "Powerbeats Fit combines the best of Beats Fit Pro with next-level comfort, durability, and portability—making it a worthy addition to the Powerbeats family."