Micro-Star International (MSI), a world-leading brand in gaming and computing solutions, is committed to enhancing hardware products and user experiences with generative AI technology. Today, MSI officially announces the launch of its exclusive AI assistant "EZ PC Builder," a tool designed to guide beginners to complete PC configuration easily. The service is now available on the official MSI website.

EZ PC Builder is developed in-house by MSI and co-developed with MaiAgent, utilizing Amazon Web Services (AWS) generative AI service Amazon Bedrock. It is an AI Assistant that leverages large language models (LLM) provided on Amazon Bedrock to deeply understand user needs, and instantly recommend the latest and most suitable MSI PC components with personalized PC building advice.