AMD's Radeon RX 9070 and Radeon RX 9070 XT graphics cards have finally reached their MSRPs of $549 and $599, respectively. According to US retailer Newegg listing, these GPUs are now trading at the price AMD artificially set at the launch eight months ago. AMD's AIB partners have used this MSRP model as a general guide, but priced the cards historically higher to preserve margins. Since no reference Made by AMD (MBA) cards were shipped to the masses, AMD's MSRP had little influence over the pricing decision made by AIB partners. Consumers couldn't get MBA cards at their MSRPs, so they had to opt for custom PCB designs from third parties like ASUS, Sapphire, ASRock, XFX, and others. Since all of these were custom designs, AIBs have priced it higher to account for custom engineering going into their GPUs.

Thankfully, gamers can now get both the Radeon RX 9070 and Radeon RX 9070 XT at AMD-set MSRP at US retailers like Newegg. Below, you can check out the images from Newegg for PowerColor Reaper Radeon RX 9070 trading at $549 and ASRock Challenger Radeon RX 9070 XT trading at $599 . As a reminder, AMD launched both the Radeon RX 9070 XT and RX 9070 on March 6th, 2025. Both cards are built on the 4 nm process using Navi 48 chips and come with 16 GB of GDDR6 memory and PCIe 5.0 x16 connectivity. The RX 9070 XT uses the Navi 48 XTX variant and features 4096 SPs, 64 ray tracing acceleration cores, and 128 tensor cores. It can boost up to 2970 MHz, and has a maximum power draw of 304 W. The RX 9070, meanwhile, uses the Navi 48 XT variant with some shaders disabled, resulting in 3584 SPs, 56 ray tracing acceleration cores, and 112 tensor cores. It boosts up to 2520 MHz and draws up to 220 W.