It hardly engenders confidence when a company's employees eschew its products in favor of those from its archrival. This is apparently the case with Samsung Singapore, whose X account is being operated via an Apple iPhone.

As , Samsung Singapore has apparently used an Apple App Store to download the X app, .

Of course, this is not the first time Samsung has been caught using Apple's iPhones over the past few years. In fact, a number of prominent such incidents have emerged in recent years, including:

When it comes to imitation, Samsung has even copied Apple's strategies and products. For instance, it followed Apple's example to eliminate the microphone from its smartphones and the charging brick from the official packaging.

More recently, the South Korean giant followed Apple into the AI-enabled smart glasses race , with two versions reportedly in the works right now.

Just today, a report came out that suggested Samsung was copying Apple's AI strategy by preparing to power its Bixby voice assistant with Perplexity AI's models .

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