AMD is finalizing its GPU price increase strategy for end-of-the-year 2026. According to a new report from Chinese Board Channels, AMD is looking to increase its 8 GB SKUs pricing by $20, while the 16 GB models will absorb a $40 price increase. Overall, gamers are expected to see a price increase of 300 RMB ($42) for 8 GB models and 600 RMB for 16 GB SKUs, which is nearly $85. The price increase for memory alone will prompt AIBs to push these aforementioned price increases, confirming what we have been hearing within the industry over the past few weeks, with insights from PowerColor and others .

Board Channels China AMD has officially announced a price increase for its graphics cards, with a significant increase expected this year. It is reported that several AMD graphics card brands have officially notified their channels to prepare inventory. The first wave of price increases will be $20 for 8 GB and $40 for 16 GB, with an estimated overall increase of around 300 RMB for 8 GB and 600 RMB for 16 GB by the end of the year. No new products will be launched throughout 2027.