Swedish retailer halts ASUS ROG Matrix RTX 5090 sales

Swedish retailer Inet has informed at least three customer that ASUS has identified a “quality issue” with the ASUS GeForce RTX 5090 32GB ROG Matrix Platinum 30th Anniversary Edition, and that the card will not be delivered as planned. In an email shared on the SweClockers and ROG forum, Inet says ASUS is working on a revised version “without these problems,” but gives no estimate for when a replacement batch might arrive.
The timing is awkward. The Matrix Platinum RTX 5090 has only just launched as ASUS’s top Blackwell board, limited to around 1,000 units worldwide and priced at about $4,000, one of ASUS’ most expensive graphics card ever made (excpet maybe for Dhahab/Gold Editions).
”I am contacting you regarding your order for the ASUS GeForce RTX 5090 32GB ROG Matrix Platinum 30th Anniversary Edition. Unfortunately, we have been informed by ASUS that they have identified a quality issue with this particular model. Due to this, we are unable to deliver the card as planned. ASUS is currently working on a replacement version without these issues, but at this time there is no estimated date for when a new copy will be available. We fully understand that this is an unfortunate situation, but unfortunately it is completely beyond our control.”
— Email sent by Inet.se to ROG Matrix preorders
Source: ASUS
So far, public reviews and hands-on content have not mentioned a clear hardware defect that would explain a halt of shipments. ASUS’s own product page also does not mention any advisory or recall notice for this model at the time of writing. It’s worth noting that many retailers have already sold out this card, but we do not have any information about how many have shipped or mentions of any issues from forums.
Inet’s message only refers to a generic “quality problem”, which leaves room for everything from cosmetic or labeling issues to something more serious around power delivery, cooling or assembly. ASUS has previously had to address misprints on special-edition ROG products, for example the EVA-02 motherboard typo that led to a replacement program and warranty extension, so a batch-level cosmetic error would not be something we have not heard about.
Source: ASUS ROG