AMD fires back at Intel Panther Lake with an oddly combative two-slide deck
AMD has decided to respond to Intel claims from the CES 2026 presentation, but it is not possible to verify everything each company says because there are no reviews of either platform yet, apart from Strix Halo. AMD clearly did not take Intel’s claims lightly. Intel is expected to make a stronger push in laptops with a more efficient architecture that could also improve integrated graphics.
AMD has release a short “Positioning vs. Intel Panther Lake” slied deck that, in my opinion, is more engaging than previous slides decks from AMD. The file is four pages long, but only two pages contain actual content. The other pages are a title slide and a disclaimer.
Source: AMD
The first slide splits the notebook stack into Premium, Thin and Light, Mainstream, and Entry. AMD maps those tiers to Ryzen AI Max, Ryzen AI 400, Ryzen AI 300, and Ryzen 200, then assigns ‘win’ to each segment. Unsurprisingly, AMD seems tob e winning in this AMD competition, with only one tier offering similar performance.
The second content slide goes straight at Intel’s CES messaging around Core Ultra X9 388H. AMD counters with a “37% faster graphics” claim for Ryzen AI Max 395+ versus that Intel chip, and adds a “2x the processing threads” point. That is true, regardless of what Intel will say, however AMD forgot to mention that the MAX series is designed for much more power-hungry systems (TDP 80-120W), so it is not an apples-to-apples comparison.
Source: AMD
AMD also refutes Intel’s efficiency narrative by pointing at Intel material and arguing the data shows little to no advantage in power efficiency and battery life versus Lunar Lake. The same slide claims Intel made no performance, power, or AI claims for the rest of the stack, then says Ryzen AI 400 should lead processing and graphics in those tiers.
Needless to say, this is one of the most direct marketing responses we have seen from AMD in a while . Is it because AMD has no new Ryzen CPU series this time around, and Intel is filling the gap AMD held for a while? Or is it because Intel’s claims may really not hold up in real-world testing?
Intel’s Panther Lake is expected to debut later this month, while AMD has not shared any review embargo details for the Ryzen AI 400 series. However, the 400 series are a minor refresh of 300 series, and MAX 300 have been on a market for nearly a year, so we have pretty good picture already.
Source: AMD via Wccftech
Thanks to Wccftech for sharing the full slides!
