Sigma patented two new E lenses: 13mm f/2 (APS-C) and 18mm f/2 (Full Frame)

Asobinet spotted two patents describing the design of two E-mount lenses:

  • Sigma 13mm F2 DC DN (APS-C)
  • Sigma 18mm F2 DG DN (Full Frame)
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Sigma teases the launch of new products on August 8th (definitely for 20 and 24mm f/1.4 FE)

Sigma will announce new lenses on August 8, 2022 at 13:00 London time. We already now what we will get:

  • 20mm F1.4 DG DN Art
    Lens configuration: 17 elements in 15 groups (2 SLD glasses, 3 aspherical lenses)
    Number of aperture blades: 11 (circular aperture)
    Minimum shooting distance: 0.23m
    Maximum shooting magnification: 1: 6.1
    Filter Diameter: 82mm
    Size: φ87.

The new Tokina 33mm f/1.2 E lens is now in Stock at Adorama

The new lens is now in Stock at Adorama (Click here) .

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Save $27 on the TTArtisan 50mm f/0,95 E lens. SonyAlphablog tested the lens and says “dreamy portraits without being soft”

You save $27 on the 50mm lens sold at TTArtisan store .

Marc Alhadeff just tested this lens and concluded:

The Meike 50mm F0.95 (249$) for E mount (APS-C = A6xxx) will be excellent for portraits and objects details, specially for close shoot with a beautiful rendering : good sharpness wide open and creamy background blur , beautiful bokeh balls, at F2 the lens is tack sharp. Color rendition is good, background blur


7artisans spectrum series tested by SonyAlphaBlog


Sony launched the “Sony Future Filmmaker Awards”

You can join here: sonyfuturefilmmakerawards.com/ . These are the three categories and prizes:

Filmmaker

The Filmmaker competition elevates original voices that bring a fresh perspective to storytelling.

  • Three categories: Fiction , Non-Fiction , and Environment .
  • Entries must be between 5 to 20 minutes in length and can be shot on any device.
  • Shortlist of up to 15 filmmakers (maximum five per category).
  • Winners and shortlist all receive a trip to Los Angeles to take part in the Awards ceremony and two-day workshop

Sony Tidbits…


New deal til August 12: Save $125 on the entire Topaz image software collection!

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Sony financial report hints that new camera are coming soon…

Sony latest financial report makes it clear that they expect an “increase in sales of digital cameras due to an increase in unit sales”. This clearly hints at new camera announcements coming soon. We know of three cameras: A7rV, ZV APS-C and new Cine E-mount camera. But maybe there is some surprise too?

P.S.: Q1 Still and Video camera unit sales where higher than in the previous year:

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Surprise: Sony manager says the ZV-E10 “had the largest number of reservations ever among the mirrorless interchangeable-lens cameras released by Sony”

ZV-E10 at BHphoto , Adorama , Amazon .

ITmedia interviewed Sony marketing manager Naoki Maruyama. Here are a couple if interesting points:

  • It had the largest number of reservations ever among the mirrorless interchangeable-lens cameras released by Sony. The response exceeded expectations
  • The ZV-1 is popular with young people in their 20s and 30s, and the ZV-E10 is popular with families in addition to this group. Compared to other cameras, the percentage of people who purchase a camera