Today you need to check this Amazon deal page (click here) because they keep adding (and hours later removing) new deals. One of them was the Sony A7IV for $1850 , but that offer has now expired and I don’t know if it’s coming back!

Sony DEALS:

The new Sony Holiday Deals are now live on those pages at Amazon , BHphoto and Adorama . And all non-Sony holiday deals can be found those pages at Amazon , BHphoto , Adorama .

Sony camera deals:

• $400 off on the Sony A7IV at Amazon , BHphoto , Adorama .
• $400 off on the Sony A7rV at Amazon , BHphoto , Adorama .
• $300 off on the Sony A7sIII at Amazon , BHphoto , Adorama .
• $200 off on the FX3 at Amazon , BHphoto , Adorama .
• $300 off on the ZV-E1 at Amazon , BHphoto , Adorama .
• $100 off on the Sony A7c at Amazon , BHphoto , Adorama .
• $200 off on the FX30 at Amazon , BHphoto , Adorama .
• $200 off on the Sony A6600 at Amazon , BHphoto , Adorama ,
• $150 off on the Sony A6400 at Amazon , BHphoto , Adorama .
• $100 off on the Sony ZV-E10 at Amazon , BHphoto , Adorama .

Sony lens deals (selection):

• $100 off on the 12-24mm GM at Amazon . BHphoto . Adorama .
• $100 off on the 100-400mm GM at Amazon , BHphoto , Adorama ,
• $100 off on the 50mm f/1.2 GM at Amazon , BHphoto , Adorama .
• $100 off on the 200-600mm G at Amazon , BHphoto , Adorama .
• $100 off on the 70-200mm GM at Amazon , BHphoto , Adorama
• $100 off on the 24-70mm GM at Amazon , BHphoto , Adorama
• $100 off on the 14mm f/1.8 GM at Amazon , BHphoto , Adorama .
• $100 off on the 35mm f/1.4 GM at Amazon , BHphoto , Adorama .
• $100 off on the 16-55mm F2.8 G at Amazon , BHphoto , Adorama .
• $100 off on the 24mm f/1.4 GM at Bhphoto . Adorama . Amazon .
• $100 off on the 50mm F/1.4 GM at BHphoto . Amazon . Adorama .
• $100 off on the 70-300mm at BHphoto . Amazon . Adorama
• $100 off on the 16-35mm f/4.0 PZ at Amazon , BHphoto . Adorama .
• $100 off on the 24-105mm G at Amazon , BHphoto , Adorama .
• $100 off on the 90mm macro at Amazon , BHphoto , Adorama .
• $100 off on the 20-70mm at Amazon , BHphoto , Adorama .
• $100 off on the 24-240mm lens at Amazon , Adorama and BHphoto .
• $100 off on the 20mm f/1.8 G at Amazon , BHphoto , Adorama .
• $100 off on the 10-20mm PZ at Amazon , BHphoto , Adorama .
• $100 off on the 15mm f/1.4 G at Amazon , BHphoto , Adorama .

TAMRON Deals:

Lenses with lowest price ever:

• 28-75mm f/2.8 for $699 at Amazon , BHphoto , Adorama ($100 lower than previous best price)
• 35-150mm f/2.0-2.8 for $1,699 at Amazon , BHphoto , Adorama ($200 lower than previous best price)
• 50-400mm f/4.5-6.3 Di III for $1199 at Amazon , BHphoto , Adorama ($100 lower than previous best price)

Other lens on rebate matching some of the previous deals:

• Tamron 70-180mm f/2.8 Di III for $1199 at Amazon , BHphoto , Adorama ($100 off)
• Tamron 150-500mm f/5-6.7 Di III for $1199 at Amazon , BHphoto , Adorama ($100 off)
• Tamron 17-28mm f/2.8 Di III RXD for $799 at Amazon , BHphoto , Adorama ($100 off)
• Tamron 11-20mm f/2.8 Di III-A RXD for $699 at Amazon , BHphoto , Adorama ($130 off)
• Tamron 28-200mm f/2.8-5.6 Di III RXD for $699 at Amazon , BHphoto , Adorama ($100 off)
• Tamron 18-300mm f/3.5-6.3 Di III-A VC VXD for $599 at Amazon , BHphoto , Adorama ($100 off)
• Tamron 17-50mm f/4 Di III VXD for $549 at Amazon , BHphoto , Adorama ($150 off)
• Tamron 70-300mm f/4.5-6.3 Di III RXD for $499 at Amazon , BHphoto , Adorama ($100 off)
• Tamron 20mm f/2.8 Di III OSD for $249 at Amazon , BHphoto , Adorama ($50 off)
• Tamron 35mm f/2.8 Di III OSD for $199 at Amazon , BHphoto , Adorama ($50 off)
• Tamron 24mm f/2.8 Di III OSD for $199 at Amazon , BHphoto , Adorama ($50 off)