The new Viltrox Vintage Z1 On-Camera Flash is now available at BHphoto , Amazon , Viltrox .

Preorders:
BHphoto , Amazon , Adorama . Fotoerhardt , Fotokoch , Calumet , WexUK . Clifton . ParkCameras . CameraHouse . CameraPro . Sony AUS .

The most surprising thing about this lens is the fact that it has proven itself in practice, e.g. for portraits, commercials and sports (especially indoors). Of course this is a lens that most of us really don’t need…but if you have the money I would definitely buy it ASAP!

7Artisans will soon announce this new AF 24mm f/1.8 FE lens.

The US preorder are now open at BHphoto , Amazon , Adorama .

Preorders in Europe: Fotoerhardt , Fotokoch , Calumet , WexUK . Clifton . ParkCameras .
Preorders in Australia: CameraHouse . CameraPro . Sony AUS .

Manny Ortiz loves this lens very much. The reason for this is that it has some unique features that really make it an impressive lens:

Sony gave us a ton of new features through firmware updates!

Main features for A7CR & A7CII : auto target recognition and dynamic active stabilization.
Main features for A7SIII : custom LUTS

Sony A7sIII ( download here )

• Shooting & Playback functions:
  • Supports the Write Digital Signature function for still images as part of Sony’s Camera Authenticity Solution.
    • Installation of a paid license is required for use.
    • The timing for the provision of paid licenses to customers other than certain media outlets is yet to

Save big on Sirui lenses sold at BHphoto , Amazon .

HOT DEALS:

For the first time we have a $200 discount on the Sony A7cII sold by BHphoto , Amazon , Adorama . All new Sony rebates can be found on those pages at BHphoto , Adorama and Amazon .

Lowest price ever:

• $500 off on the Sony A7IV at BHphoto . Amazon . Adorama .
• $200 off on the Sony A7cII at BHphoto , Amazon , Adorama .

Lowest price ever

Preorders:
Amazon , BHphoto , Fotoerhardt , Fotokoch , WexUK .

Preorders:
BHphoto , Amazon , Adorama , Fotoerhardt , Fotokoch , WexUK .

Sony Electronics Launches FE 50-150MM F2 GM

The World’s Firsti Telephoto Zoom Lens with a Maximum Focal Length of 150 mm and Constant F2 Aperture Designed for Wedding, Portrait, Indoor Sports, Photo, and Video Professionals

Sony Electronics Inc. introduces the FE 50-150mm F2 GM (SEL50150GM), the world’s first ⁱ telephoto zoom

A new Sony camera registration was spotted in China yesterday. We now have a total of two Sony cameras to be announced within a few months:

1. WW934774 (registered April 21) manufactured in China. This is highly likely to be a new FX or Cine camera.
2. WW773396 (registered December 4) manufactured in Japan. This is highly likely the A7V. Usually Sony does announce a camera 3-4 months after registration. But from what I