TTartisan announced new 14mm f/3.5 pancake autofocus APS-C E-mount lens. You can order it now at Pergear . Preorders should open soon on their Amazon store and on their TTartisan store .

Until 30 March, you can save 30% on your Luminar purchase (click here) when you use our checkout code ‘ SAR30 ’.

More hot deals:

• You get the 4-Pack Airtags for $64 only at Amazon (click here) . I use them to track all my gear with these tools .
• OWC 960GB T4.0 generation Type A card for the lowest price ever on Amazon (Click here) . You also save big on the 480

Sony also announced this new Camera Extension System for the Venice E-mount cine cameras. You can preorder it for $18,000 at BHphoto (Click here) .

Sony announced the new $35,000 Ocelluss Camera Tracking System. You can preorder it now at BHphoto (Click here) . If you wonder why this thing is that expensive you can read a full presentation on Explora .

Premium compact cameras with a fixed lens such as the Fujifilm X100VI , the Leica Q3 and the Ricoh GR are currently selling like hot cakes. And today Fujifilm has announced the new GFX100RF medium format fixed lens camera . Full specs, pricing information and pre-orders can be found at BHphoto , Amazon , Adorama , FotoErhardt , Fotokoch , WexUK .

Once again, I’d like to emphasize that Sony really missed out on this momentum. Kudos to Fujifilm for taking the risk

grab this before it’s gone: You now get the super fast OWC 960GB card for the lowest price ever on Amazon (Click here) . You also save big on the 480GB and 240GB cards

More hot deals:

• You get the 4-Pack Airtags for $64 only at Amazon (click here) . I use them to track all my gear with these tools .
• Until 30 March, you can save 30% on your Luminar purchase (click

On March 26 Sony will announce the new Venice Extension System Mini. One of our readers (Thanks!) shared this insight on the camera:

Sony has announced that it will release a scaled-down VENICE expansion module on March 26, 2025, designed to deliver next-generation visual content in an ultra-compact form factor. The VENICE Extension System Mini (model CBK-3621XS) has a built-in 8.6K full-frame CMOS sensor that retains

Sony just published this teaser for a new camera launch on March 26. And here are the things you have to know…let’s start with the FACTS:

1. This cameras is a new Full Frame E-mount FX cine focused model
   The teaser itself shows an E-mount Full Frame camera. And the teaser is sent by Sony professional which is the cine division.
2. This is a compact camera
   The teaser says it’s “small” and shoots big
3. Announcement on March 26 at 2pm GMT time

During a Q&A Tamron was asked about the effects of tariffs:

We will be affected to some extent by the increase in tariffs on China, but in response to the increase in tariffs on China during the previous Trump administration, we have been gradually transferring production of the affected parts from China to Vietnam since then. The company’s own brand, as shown in the photo, will be particularly affected, but for our own brand, we will leave some models produced in China and have already transferred about 8